Website design for builders and trades in the UK

Show the jobs you want to be contacted about

Describe actual services with enough detail for someone to judge fit. A builder may separate extensions from renovations; a roofer may distinguish repairs from replacement; kitchen and bathroom installers may explain supply and fitting responsibilities. Do not promise every type of job simply to appear for more phrases. Clearly state jobs or locations outside your usual scope when that helps avoid unsuitable enquiries.

Make project photographs useful evidence

Use real photographs you have permission to publish, with the kind of property, the work carried out and your role. A before-and-after sequence is more useful when the captions explain what changed. Do not expose a customer’s address or personal details without permission. Display only qualifications, accreditations, insurance information or reviews the business can substantiate, with accurate wording and permission for logos.

Ask enough to plan the next conversation

A quote request can ask for the service, postcode, a short description and preferred timing. Larger jobs may need an assessment or site visit before pricing. Do not ask visitors to send passwords, access codes or sensitive property information through a basic contact form. Photo uploads, instant estimating, dispatch software and job-management integrations require a separate technical scope.

One trade page, different practical details

For plumbers, heating engineers, electricians and locksmiths, state actual call-out hours and the work you cover; do not imply a 24-hour service unless it exists. Carpenters, joiners, painters, decorators and plasterers benefit from finish and project examples. Roofers and glazing teams need clear repair-versus-replacement information. Pest-control businesses need service and visit guidance approved by the owner, without unsupported treatment or safety claims. We organise these differences around your business rather than cloning a page for every trade and town.

Seven pages with a clear purpose.

This is a suggested structure. We agree the final six to seven pages around your business before design starts.

01Home

Explain the trade, main services and real coverage, with a quote action.

02Services

Describe the jobs offered and what is normally included or assessed.

03Projects

Show authorised work with useful explanations and accurate roles.

04About & credentials

Identify the business and publish only verifiable credentials.

05Areas & visits

Explain actual coverage, travel arrangements and how a site visit is agreed.

06Working with us

Set expectations for estimates, scheduling, access and questions.

07Request a quote

Collect job type, location and reply details without implying a confirmed price.

What to send us before we start

• The jobs you offer and any exclusions
• Actual service area and working or call-out hours
• Project photos, short descriptions and publication permission
• Credentials and review sources you can substantiate
• What you need to know before arranging a quote or site visit

The seven-day target covers building and launching your website after your content and scope are agreed. The three revision rounds depend on timely feedback; additional changes can affect the launch date. Google decides when and whether pages are indexed, so the Google visibility and payment step may take longer. No particular search ranking is promised.

Ownership, editing and support

You own your domain and the custom website code and files created for your project. Your domain is registered in your business name with access arranged for you. We provide the custom code and files at handover so another developer can maintain them or help you move hosts. Third-party software and stock images remain subject to their own licences.

Decide who adds completed projects, updates coverage and checks credential expiry. A self-service project editor and ongoing updates require an agreed arrangement.

30 days of launch support are included from the date your website goes live, covering issues with the agreed website and help with handover. New features, ongoing content updates and maintenance beyond that period are quoted separately.

Before you decide